After the trage Rana Plaza collapse in 2013 which killed more than 1,100 garment workers in Bangladesh, many fashion brands has since jumped into a more eco-friendly approach in terms of producing their clothing lines. To debate if sustainable fashion has become a new normal in the industry is out of the question.
When one fashion brand jumps into a bandwagon, another joins in on the group. The latest fashion label to jump into the sustainability bandwagon is none other than ASOS. In recent years, we've seen the rise of eco-friendly fashion brands such as Veja, Simon Miller and Reformation take full circle in terms of dealing with fast-fashion problem. Now, ASOS is taking full responsibility, too.
How is fast fashion an ethical way of doing a sustainable approach in the industry? A woman-led jewelry brand is about to bridge the gap between two opposing worlds. According to Gwen Floyd, co-founder of Soko, an artisan-made jewelry brand, “We don't need to make choices between our wallets and our values.”
A sustainable capsule wardrobe would not be complete without a lingerie... and after years of waiting, it's finally arrived. Some brands have already launched their lingerie starter-packs and people couldn't be more excited! What better way to start a sustainable journey than with your intimates.
While it is a given fact that the fashion industry produces so much waste in the environment, is it true that only the rich people care about sustainability? The rise of eco-friendly brands have gone up in the last few years, but still not so much have jumped into the sustainable bandwagon.
Fast-fashion in the UK isn't as stylish and fashionable as one may think, as it has led to a multi-billion pound wasteland, according to sources. An inquiry by House of Commons environmental audit committee will explore carbon impact, resource use and water footprint of the British fashion cycle and supply chain.
Apart from the fashion industry being “underfire” with a bunch of ugly things, the beauty industry is also under some serious reckoning. Cases involving low-wage factories for high-profile brands, environmental concerns, dangerous working conditions and more, is your favorite beauty product really safe for hygienic use?
Before founding Universal Standard, Alexandra Waldman just wanted one simple thing: to find clothing that caters to her plus-size body. A clean, simple and fuss-free look was the ideal aesthetic, and so her brand was established with the thought of giving plus-size women a classic and timeless flair. “Feminine Minimalist”, so to speak.
As the fashion industry faces more backlash when it comes to their "production" practices, a lot of major companies have since jumped into the sustainable bandwagon and reinforced a new system of selling clothes. The most recent member is California-based activewear brand, The North Face. From returned, damaged to defective pieces, the brand aims to repurpose these materials and help bring awareness to different sustainable shopping options.
What happens when a corporate lawyer transitions her passion towards a sustainable fashion? A bustling e-commerce destination for chic, eco-friendly clothing that's backed with culture, taste and values. Apart from switching out from a nine-to-five pantsuit wardrobe to a more creative and sustainable closet, the New York-based business owner is down to an exciting and invigorating path. “I dug deeper and discovered the social tragedy behind fast fashion,” she explained.